TROSA Celebrating Winston-Salem Opening

After years of planning, TROSA is opening a satellite campus in Winston-Salem, North Carolina. On June 10, 2022, supporters gathered for a ceremonial celebration of TROSA’s new campus, which will expand our award-winning, long-term, and cost-free residential recovery program to the Triad region. Our new campus will be called TROSA Triad and our first phase of construction is almost complete.

To celebrate and thank the expansion champions that are making TROSA Triad possible, we welcomed a small group of invited guests to tour the new campus. Local and state leaders, major supporters, and community partners joined TROSA staff at the celebratory ceremony. Some photos of the day are included in this post.

TROSA Triad supporters at ceremony


TROSA Triad Operations Director Rebecca Graves with TROSA Triad Director Pierre Bynum

Our TROSA Triad Campus in Winston-Salem

Throughout TROSA’s 25+ years of experience caring for individuals with substance use disorders–and advising other treatment programs across the country–we have often been asked to replicate our award-winning residential recovery program. After many years of planning and preparation, TROSA has secured a long-term lease on a facility owned by Forsyth County for the Triad campus. We began construction with a celebratory groundbreaking in 2021. The first part of our construction and renovation phase is projected to be completed by the end of 2022. We will open after receiving licensure. The campus is being built in phases and will have a maximum capacity of 200 beds.

“This is the first time TROSA is expanding beyond its Durham campus,” says TROSA President and CEO Keith Artin. “My predecessor, TROSA’s Founder Kevin McDonald, took his own experiences with addiction and recovery and created TROSA. Thanks to Kevin’s heart, mind, and sheer force of will, he built TROSA to be the award-winning treatment program that it is today. Since our founding in 1994, we have served more than 9,000 men and women looking to change their lives–from all 100 counties in North Carolina–out of our main campus in Durham. We look forward to helping more North Carolinians in need of cost-free and long-term treatment.”

Just as TROSA’s Durham campus benefits from impactful partnerships with regional health, education, and social service providers, TROSA’s staff have already established Triad-region community partnerships to help provide the same quality of services for our Winston-Salem campus. You can read more about our satellite campus at this link.

TROSA President and CEO Keith Artin at TROSA Triad Celebration Ceremony


TROSA’s program model focuses on empowering individuals to make behavior changes that promote long-term recovery. Building upon the therapeutic community approach to recovery, TROSA’s peer-driven model stresses personal responsibility, developing a network of peer support, and practicing daily behavior changes–all with the goal of achieving a better life without substances.

TROSA is a free, multi-year treatment program that provides recovery services, including: housing, meals, clothing, and essential daily needs; vocational and life skills training; mentorship, counseling, and health services; continuing care for program graduates; and more. Keeping our program free of charge provides residents the time, tools, and resources to fully focus on and actively practice recovery in a safe and supportive environment. Services are provided by licensed and certified treatment professionals, program graduates, peer leaders, and trained peer support specialists.

TROSA Founder Kevin McDonald gets a hug from TROSA Grants Manager Drew Pridgen at TROSA Triad Celebration in Winston-Salem NC

Continued Thanks to Our Partners and Supporters

We are thankful for the support, time, and effort of so many who have come together to help make this dream possible! We look forward to our community role in the region’s continuum of care for individuals with substance use disorder. Together, we will continue to rebuild lives, reconnect families, and strengthen communities. Thank you!

Photo collage below of some moments from the June 10, 2022 celebration ceremony: